Dallas Fort-Worth Window Tinting, Window Repair, and Auto Detail Service Re-Positions
DALLAS – Oct. 9th, 2012 – Alpha Tinting LLC, a Dallas and Fort Worth-based window tinting, window repair, and auto detail company, has launched a new digital storefront for their services, part of a major re-branding initiative this Fall and Winter. Alpha Tinting, which has been serving the Greater Dallas area over the past two years through a network of high-quality and professional window tinting, window repair and auto detail specialists, is looking to reach new consumers through a series of modern digital marketing initiatives. Included as part of their new marketing program is a new desktop website, a separate mobile website for users on iPhone and Android devices, and a new interactive mobile app set to launch in early 2013.
“Consumers are changing the way they search for local services,” explained one of the co-founders of Alpha Tinting. “Consumers are turning towards search engines and directories to find the everyday services that they need, and further, they are using computers and mobile devices while on the go.” After seeing shrinking margins over the past five quarters due primarily to less-effective print advertising, Alpha Tinting’s leadership team began considering new ways to spend their marketing dollars. Ultimately, they have decided to move away from traditional print advertising and explore driving their business through modern digital marketing channels.
In an effort to leapfrog many of their local competitors, Alpha Tinting has moved forward with a multi-pronged approach to their marketing efforts. In addition to their re-branding strategy, they have positioned their new website as a news resource for the window tinting, window repair, and auto detailing industries. With weekly blog articles, how-to guides, and tips for local consumers, Alpha Tinting will be providing a steady stream of valuable information to consumers through their websites and mobile app. Alpha Tinting’s leadership team is confident that these ground-breaking changes will help position the company atop search results and at the forefront of the window tinting, repair, and auto detailing industry in the Greater Dallas area.
“We have been successfully serving the consumers of Dallas and Fort-Worth for many years, however, we understand that if we want to continue to our success we must meet modern consumers halfway. By offering a modern, interactive, and engaging digital storefront that can be accessed on both desktop computers and mobile devices we are hopeful that we will capture a larger percentage of local consumers searching for our core services.” Alpha Tinting just completed a “soft launch” of their website this past Friday, and will be launching the corresponding mobile website and mobile application in the coming months.
Alpha Tinting is the leading provider of window tinting, auto detailing, and windshield repair services in the Dallas-Fort Worth area. We have been proudly serving the area for several years through a network of high-quality tinting, detailing, and window repair specialists. To learn more about our services and offerings please contact us and ask for a free quote.